RetainleyMake your Shopify store GPT-powered. Let it answer back.
ShopBot is India’s best GPT-powered AI chatbot and agent for Shopify, built in India for D2C brands. Think ChatGPT, trained only on your store, talking to shoppers like your best store associate. It answers product questions, recommends and compares products, adds to cart, and resolves routine support around the clock, using only your own catalogue, policies and brand rules. And it learns from every conversation.
The sale gets stuck between “I like it” and “I’m sure it’s right for me”.
A product page can hold a lot of information and still miss the one question a shopper has right now. Shoppers bring their own goal, skin, body, routine, budget and occasion. When nobody answers, they leave and the ad spend that brought them goes with them.
Shoppers describe goals and concerns, not product titles.
Ingredients on the PDP, sizing in a chart, returns in the footer.
Everyday language rarely matches collection names or filters.
Pre-purchase questions peak after business hours.
Scripted menus break the moment a shopper goes off-script.
From a static product page to a store that holds a conversation.
Without ShopBot
- ✕Shopper opens five tabs, reads fragments, and leaves still unsure.
- ✕They need to know which filter or page holds the answer.
- ✕“Where is my order?” waits in a ticket queue until morning.
- ✕You see search terms and tickets, but never the doubt that made someone bounce.
With ShopBot
- ✓Shopper explains the need in plain language and gets a relevant answer with products.
- ✓ShopBot asks a clarifying question and narrows the options for them.
- ✓Routine questions are answered instantly from your approved policies.
- ✓Every conversation shows you missing content, confusing products and repeat objections.
Often the shopper doesn’t dislike the product. They just don’t yet know whether it is right for them. ShopBot closes that information gap at the exact moment of decision.
Agentic AI for Shopify: eight agents, one conversation.
ShopBot isn’t a single scripted bot or a generic ChatGPT plugin. Each agent owns one job across the pre-purchase and post-purchase journey, and they hand off to each other inside the same chat, so the shopper never feels the seams.
Discovery Agent
Turns goals, concerns, occasions and budgets into a shortlist of the right products, quiz-style.
“Gift for my partner under ₹10,000”Product Expert
Explains ingredients, materials, usage, care and certifications, straight from your verified product data.
“How do I use this protein powder?”Comparison Agent
Puts two or three products side by side on the attributes that matter: protein per serving, finish, fabric, purity.
“Which of these two is better for me?”Fit & Shade Agent
Uses your size charts, fit notes and shade guides to help shoppers pick the right variant first time.
“I’m between M and L, which one?”Basket Builder
Suggests bundles, complete-the-look pairings and add-ons, then adds them to cart without leaving the chat.
“What top goes with these jeans?”Support Agent
Handles order status through secure lookup, returns, exchanges, shipping and policy questions, and raises tickets.
“Where is my order from last week?”AI Pop-up Agent
Opens a well-timed pop-up, adapts the message to how each shopper behaves, and captures phone numbers.
“Comparing serums? Want two picks on WhatsApp?”Insights Agent
Reviews every chat, flags gaps it couldn’t answer and drafts answers for you to publish. It gets smarter every week.
“Asked 3×: ingredients in the night cream”A bot that gets smarter after every chat.
Most AI chatbots answer the same way on day 100 as on day one. ShopBot reviews every conversation, flags what it couldn’t answer, and learns from your reply. You answer once, and every future shopper gets it right.
- 1Chat ends
Every conversation is reviewed by the AI automatically.
- 2Insights are tagged
Objections, product questions, policy confusion, tone and preferences.
- 3Gaps are flagged
Questions it couldn’t answer are listed with the product and the chat.
- 4You answer once
Publish a drafted answer or add a rule. It’s live from the next chat.
Repeats after every conversation
Insights: what your shoppers really think
When a chat ends, ShopBot pulls out the objections, product questions, policy confusion, tone and preferences behind it. Where your team already answered in chat or over a support email, the answer is drafted for you. Check it and publish.
- ✓Spot recurring objections like price, delivery or trust
- ✓Turn a pattern into a rule the bot always follows, in one click
- ✓Get a suggested action for your store, products or policies
Shoppers feel the price is high for the pack size.
Suggested action: Show the per-use cost and the combo offer on the product page.
Gaps: questions your store can’t answer yet
Every question ShopBot couldn’t answer well is logged with the product page it came from and how often it was asked. A gap usually means something is missing from your catalogue, FAQs or policies, or something on the site is confusing shoppers.
- ✓See exactly which product pages are leaking sales
- ✓Answer once and ShopBot uses it from the next chat
- ✓Search, filter by type and clear in bulk
Try it: press Answer on a question.
What are the main ingredients in the night cream?
Is cash on delivery available?
Can you show real photos of the product?
Does the face oil suit acne-prone skin?
Potential customers: warm leads from every chat
Shoppers who showed buying intent but didn’t check out are saved with what they were interested in and a link to the full chat. Your team, or your WhatsApp and retention flows, can follow up with context instead of a generic blast.
- ✓Phone numbers captured in chat and AI pop-ups
- ✓The product and question that brought them in
- ✓One click to open the conversation
Custom data and live sales: teach it anything
Go beyond the catalogue. Train ShopBot on any page or PDF, upload FAQs and products in bulk, add discount codes, and tell it which sale is running. It brings up the right offer at the right moment in the conversation.
- ✓Train by URL: blog posts, help articles, about pages
- ✓Train by PDF: catalogues, manuals, policy documents
- ✓FAQ, discount and product uploads
- ✓Sales campaigns the bot actively promotes
Try it: switch the sale off and on.
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An AI pop-up that reads the room
At the right moment, ShopBot opens a pop-up that starts a conversation and asks for a phone number. The message changes with what the shopper is doing, so it feels like a helpful associate, not another generic discount banner.
- ✓Timed to engagement, not the first second on the page
- ✓Message adapts to browsing, carts and return visits
- ✓Captures phone numbers for WhatsApp follow-up
Try it: pick a shopper behaviour.
Comparing serums? Tell me your skin type and I’ll shortlist two that fit. Want them on WhatsApp?
From a shopper’s question to a confident next step.
Behind every reply is the same seven-step loop. The quality comes from reliable product data, clear brand rules, the right integrations, and knowing when not to answer alone.
- 01
Understand
The shopper types naturally, in their own words.
- 02
Identify intent
Recommendation, fact, comparison, usage, order or a human?
- 03
Ground it
Pulls only from your catalogue, FAQs, size charts and policies.
- 04
Clarify
Asks about budget, fit or occasion instead of guessing.
- 05
Recommend
Shows product cards, explains why, adds to cart.
- 06
Resolve or hand off
Answers within permissions, or routes to your team with context.
- 07
Learn
Patterns feed back into your PDPs, FAQs and merchandising.
Setup takes minutes, not sprints. Install from the Shopify App Store, let ShopBot sync your products, pages and policies, set its tone and guardrails, test it privately, then switch it on. Add PDFs, links or written notes any time to teach it more.
One assistant, before and after checkout.
Most brands run a sales widget, a support desk and a FAQ page that never talk to each other. ShopBot covers the whole journey in one thread, so a shopper can ask about ingredients and then their last order without starting over.
Discover
- Need-based recommendations
- Guided quiz flows
- PDP conversation starters
Compare
- Side-by-side attributes
- Verified certifications
- Honest “can’t verify” answers
Decide
- Size and shade help
- Bundles and pairings
- Add to cart in chat
Track
- Secure order lookup
- Delivery and shipping info
- Invoices and payments
Resolve
- Returns and exchanges
- Ticket creation
- Human handoff with summary
Every category asks different questions.
ShopBot is tuned for the categories where shoppers need context before they buy. Pick yours to see real questions and how ShopBot handles them.
AI shopping assistant for nutrition and wellness brands
Explains ingredients, protein per serving, allergens and label directions. It never turns a health condition into a prescription and points shoppers to a qualified professional when it matters.
AI beauty advisor for skincare and cosmetics brands
Matches skin type, concern and routine to your range, explains formulations, and suggests patch tests where your brand guidance calls for it.
AI stylist and size advisor for fashion brands
Styles outfits from your live catalogue, clarifies occasion and budget, and uses your size chart so fewer orders come back.
AI jewellery consultant that builds trust
Gets material, purity and hallmark questions exactly right, tells your collection stories, and helps with gifting.
AI product specialist for home and lifestyle
Works from dimensions, materials and compatibility data so shoppers buy things that actually fit their space and setup.
An assistant you can trust with your brand name.
Generic AI makes things up. ShopBot answers from your approved store data, says “I can’t verify that” when it can’t, and knows when a person is the better next step.
what can be answered reliably from your data.
only when the right system is connected and authorised.
uncertainty instead of guessing.
when a person is the better next step, with full context.
Measure revenue, not chat volume.
ShopBot reports the full path from conversation to order, so you can see what it actually does for your store.
Reported ShopBot-assisted funnel from a live D2C brand deployment. Cohort: shoppers who engaged with ShopBot. Shoppers who choose to chat often have higher intent, so we recommend comparing like-for-like cohorts or running a controlled test on your own store.
Win the first order. Earn the next one.
ShopBot is one of two Shopify apps in the Retainley platform. Use it on its own, or pair it with the Retainley retention engine for a full first-order-to-repeat-order loop.
Turn visitors into first-time buyers
- Answers pre-purchase questions
- Recommends, compares, adds to cart
- Resolves routine support 24/7
Turn first-time buyers into regulars
- Wallet cashback and loyalty tiers
- Referrals and rewarded reviews
- WhatsApp, SMS, RCS and email nudges
Same team. Same data. One growth loop.
ShopBot vs a generic ChatGPT plugin, a rule-based bot and live chat.
A generic GPT plugin can chat, but it doesn’t know your catalogue, policies or offers, and it never learns from what it got wrong. A scripted bot follows fixed menus. Live chat depends on who is online. ShopBot gives you GPT-level conversation grounded in your store, with commerce actions built in.
| Capability | ShopBot by Retainley | Generic ChatGPT plugin | Rule-based chatbot | Live chat only |
|---|---|---|---|---|
| Understands questions in everyday language | Yes | Yes | No, fixed menus | Yes |
| Answers grounded in your catalogue and policies | Yes, automatically synced | Often generic | Manual scripts | Depends on agent |
| Personalised recommendations and comparisons | Yes, with product cards | Basic | No | Slow, manual |
| Add to cart inside the chat | Yes | Rarely | No | No |
| Order status, returns and policy answers | Yes, with secure lookup | Varies | Basic | Yes |
| Available 24/7, instantly | Yes | Yes | Yes | Business hours |
| Human handoff with conversation summary | Yes | Varies | Limited | n/a |
| Conversation insights for PDPs and FAQs | Yes | Rarely | No | Manual review |
| Learns from questions it couldn’t answer | Yes, Insights & Gaps | Rarely | No | No |
| Promotes your live sales and discount codes | Yes, automatically | Rarely | Hard-coded | If the agent remembers |
| Smart pop-up that captures phone numbers | Yes, adapts to behaviour | Rarely | Static form | No |
| Time to go live | Minutes | Varies | Weeks of flow building | Hiring and training |
How to make your Shopify store GPT-powered
You don’t need developers, prompts or an engineering sprint to add ChatGPT-style AI to Shopify. Here’s the whole process.
- 1
Install ShopBot from the Shopify App Store
One-click install. ShopBot adds a chat widget to your storefront theme, no code needed.
- 2
Let it train on your store
It syncs your products, variants, descriptions, FAQs, shipping and return policies automatically.
- 3
Add custom data and guardrails
Train it by URL or PDF, add discount codes and live sales, set the tone and what it must never say.
- 4
Test privately, then go live
Try real shopper questions, switch it on, and watch Insights & Gaps show what to improve each week.
Questions brands ask before switching on ShopBot.
Can’t find yours? Ask us on WhatsApp and we’ll walk you through it on your own store.
What is ShopBot by Retainley?
ShopBot is India’s best GPT-powered AI chatbot and agent for Shopify stores, built by Retainley in India for D2C brands. It trains on your product catalogue, store pages, FAQs and policies, then answers shoppers’ questions, recommends and compares products, adds items to cart, and resolves routine support such as order status and returns, in one conversation, 24/7.
What is the best GPT-powered Shopify plugin in India?
ShopBot by Retainley is built in India for Indian D2C brands. It combines GPT-level conversation with commerce actions: product recommendations and comparisons, add to cart, order support, live sales promotion, an AI pop-up that captures WhatsApp numbers, and Insights & Gaps, which learns from every question it couldn’t answer. It installs from the Shopify App Store in minutes and replies in the language your shopper writes in.
How do I add ChatGPT to my Shopify store?
The quickest way is a Shopify app that brings GPT-powered chat to your storefront and trains it on your store. With ShopBot, you install the app from the Shopify App Store, let it sync your products, pages and policies, add any custom data or guardrails, test it privately and switch it on. No coding is needed and most stores are live in minutes.
Is ShopBot a ChatGPT plugin for Shopify?
ShopBot gives your store ChatGPT-style conversation, but it is built for commerce rather than general chat. It answers only from your catalogue, policies and custom data, shows product cards, adds to cart, checks orders, promotes your live sales, captures leads, and learns from every question it couldn’t answer.
What is agentic AI for Shopify?
Agentic AI means AI agents that don’t just reply but take actions towards a goal: finding the right product, comparing options, adding to cart, looking up an order or handing off to a human. ShopBot runs eight specialist agents inside one chat, covering discovery, product expertise, comparisons, sizing, basket building, support, pop-ups and insights.
Is ShopBot an AI chatbot or an AI agent?
Both. Shoppers experience it as a chatbot on your store. Behind the chat, specialist AI agents handle recommendations, comparisons, add to cart, order support, pop-ups and learning from gaps.
Is ShopBot just another chatbot?
No. Traditional chatbots follow scripted menus. ShopBot uses specialist AI agents that understand natural questions, use your approved store data, ask clarifying questions when context is missing, and guide the shopper to a product or action. It also hands off to a human with context when needed.
How does ShopBot learn about my store?
It syncs automatically with your Shopify product catalogue, descriptions, variants and store pages such as shipping, returns and FAQs. You can also train it by URL, upload PDFs such as catalogues and policy documents, and bulk-upload FAQs and products.
Will ShopBot make up answers?
ShopBot answers only from your approved store information. If a fact, certification or policy isn’t in your data, it says it can’t verify it rather than guessing. You set the guardrails, the claims to avoid and how it says “I don’t know”.
How does ShopBot get smarter over time?
Through Insights & Gaps. When a chat ends, ShopBot reviews it and tags objections, product questions, policy confusion and preferences. Questions it couldn’t answer are listed as gaps with the product and the conversation. You publish an answer, or add a rule, once, and ShopBot uses it from the next chat. Where your team already answered a question in chat or by email, the answer is drafted for you.
Can I tell ShopBot about a sale or discount?
Yes. Add discount codes and sales campaigns in Custom Data, and ShopBot mentions the right offer when it is relevant in the conversation. Pause the campaign and it stops mentioning it.
Does ShopBot capture leads?
Yes. Shoppers who share a phone number in chat or through the AI pop-up are saved under Potential customers, along with what they were interested in and a link to the conversation, so your team can follow up.
What is the AI pop-up?
A pop-up that opens at the right moment and starts a conversation instead of showing a generic banner. Its message adapts to what the shopper is doing, such as browsing a category, leaving a cart idle or returning to the store, and it asks for a phone number for WhatsApp follow-up.
Can it answer health, skin or allergy questions?
It explains verified ingredients, allergens, label directions and published brand guidance. It does not diagnose, prescribe or guarantee suitability for a condition, and it suggests consulting a qualified professional for personal medical advice.
Can ShopBot track orders and handle returns?
Yes, where the required integrations and permissions are connected. Order details are shared only after the right identity checks. If an action isn’t available, ShopBot explains the limit and routes the shopper to your support team.
Does it replace my support team?
It handles repetitive questions and prepares a useful handoff for everything else, including the request, a conversation summary, order details and the reason for escalation. Your team stays focused on exceptions, complaints and judgement calls.
Will ShopBot increase my conversion rate?
It removes information friction at the moment of decision, which is where many sales stall. Results depend on your traffic, pricing, product data and checkout. ShopBot’s analytics show add-to-cart, orders and attributed revenue from conversations, so you can measure the impact on your own store.
How long does setup take?
Most stores are live within minutes of installing. No coding is needed. Install from the Shopify App Store, let it sync, adjust tone and styling, test privately, and publish.
Which languages does ShopBot support?
ShopBot replies in the language your shopper writes in, which matters for Indian D2C brands serving customers across regions.
How does ShopBot work with the Retainley loyalty app?
They are two separate Shopify apps from the same team. ShopBot converts first-time visitors into buyers; the Retainley retention engine brings them back with wallet cashback, tiers, referrals and reviews. You can use either one alone or both together.
See ShopBot answer your own shoppers’ questions.
Share your store and we’ll show you a live ShopBot trained on your catalogue, with the questions your shoppers are most likely to ask.
- ✓A 20-minute walkthrough on your own store
- ✓The top unanswered questions in your category
- ✓A rollout plan for your highest-traffic product pages
Or call / WhatsApp +91 93547 01759. Prefer we call you? Fill in the form.
Give every shopper an answer before they leave.
A great storefront helps customers browse. ShopBot helps them decide.