RetainleyMake repeat purchases your biggest growth channel
Retainley turns one-time shoppers into loyal, high-value customers with a wallet-first rewards experience they already know from Swiggy, Zomato and Myntra — cashback, tiers and referrals in one AI-powered engine, built for Indian D2C.
Built by FarziEngineer.
The retention engine built by operators, not vendors
Retainley is an AI-powered customer retention platform for Shopify brands. It combines cashback, loyalty tiers and referrals into a single wallet-first experience that increases repeat purchases, lifts conversion at checkout, and lowers customer acquisition cost. Retainley was first built as an in-house retention system for Mamaearth, then scaled to brands like PLIX — where it drove 14.3% of revenue and a 72× return on investment.
Your loyalty app is quietly costing you repeat revenue
Most Shopify loyalty tools bolt a points widget onto your store and call it retention. But your customers live on Swiggy, Zomato and Myntra — where rewards feel instant, personal and genuinely worth chasing.
Next to that, a clunky points pop-up does nothing. Customers ignore it, points expire unused, and your repeat rate flatlines while acquisition costs keep climbing. Retainley was built to close that gap — a retention layer that feels native to how Indian shoppers actually behave.
Designed to improve what actually matters
Not vanity points. Retainley moves the three numbers that decide whether a D2C brand is profitable.
Higher repeat purchases
Wallet-style cashback and tiered rewards give customers a real reason to come back — not just at checkout, but in the weeks between orders.
Better conversion rates
Redemption nudges at cart and checkout turn hesitant browsers into buyers at the exact moment the decision is made.
Lower CAC through referrals
Turn your happiest customers into an acquisition channel, so growth stops depending entirely on rising ad spend.
How does Retainley increase repeat purchases?
Four steps from install to measurable retention — most brands are live within days.
Install from the Shopify App Store
One-click install, then plug into your existing checkout, WhatsApp and marketing stack.
Design your rewards
Set cashback rates, loyalty tiers and referral rewards with rules that fit your margins.
Engage customers
AI-timed nudges over WhatsApp, SMS and push bring customers back to earn and redeem.
Measure real revenue
Track revenue driven by retention — not points issued — in one clear dashboard.
One engine. Every retention lever.
Everything you need to earn, keep and grow customer lifetime value — without stitching together five apps.
Cashback & rewards
Wallet-style cashback customers understand instantly — no confusing point math.
Loyalty tiers
Status that makes your best customers feel like it, and spend like it.
Referrals
Built-in, fully trackable, and tuned to bring down customer acquisition cost.
Omnichannel nudges
WhatsApp, SMS and push that earn up to 88% more engagement than email.
Redeem at cart
Rewards that convert at the exact decision point, not buried in an account page.
Retention analytics
See revenue driven by retention and repeat behaviour, not vanity metrics.
The results speak in revenue
We first built Retainley as an internal solution for Mamaearth, where it moved both conversion and repeat purchase. Encouraged by the impact, we brought it to PLIX on Shopify — and the numbers made the case on their own.
Retention tech built for how India shops
Generic loyalty apps were built for a Western checkout. Retainley was built inside real Indian D2C brands.
| Retainley | Generic loyalty apps | |
|---|---|---|
| Core experience | Wallet-first cashback (Swiggy-grade) | Points widget bolted on |
| Built by | Operators inside Mamaearth & PLIX | Software vendors |
| Proven ROI | 72× on PLIX, first-party data | Generic case studies |
| Engagement channel | WhatsApp, SMS & push, AI-timed | Mostly email |
| Checkout redemption | ✓ Native | Limited |
| Contracts | No long-term lock-in | Annual commitments |
Frequently asked questions
Q. What is Retainley?
Retainley is an AI-powered customer retention platform for Shopify brands that combines cashback, loyalty tiers and referrals into one wallet-first experience. It helps D2C brands increase repeat purchases, improve checkout conversion, and lower customer acquisition cost.
Q. How much does Retainley cost?
Retainley has a free plan covering up to 100 orders a month. Paid plans start at $25 per month for higher order volumes, and every paid plan comes with a 30-day free trial. You can install it directly from the Shopify App Store.
Q. Which platforms does Retainley work with?
Retainley is built for Shopify, including Shopify Plus and headless storefronts. It connects with your existing checkout, WhatsApp, SMS and marketing tools.
Q. How is Retainley different from other loyalty apps?
Most loyalty apps add a points widget to your store. Retainley was built inside high-growth brands like Mamaearth and PLIX as a wallet-first cashback engine, designed for how Indian shoppers already earn and redeem rewards on apps like Swiggy and Myntra. On PLIX it delivered a 72× return on investment.
Q. How quickly can we go live?
Most brands are live within days. You install from the Shopify App Store, configure your cashback, tiers and referral rules, and start engaging customers — with no long-term contract required.
Q. Does Retainley help lower customer acquisition cost?
Yes. Retainley’s built-in referral program turns existing customers into an acquisition channel, and its retention features increase repeat purchases — both of which reduce dependence on paid acquisition and lower blended CAC.
Ready to make retention your growth engine?
Install Retainley from the Shopify App Store and start your 30-day free trial — or book a demo if you’d rather see it first.